Fueling User Delight Through Impactful Product Innovations

Senior Product Manager

Distinguished Product Manager with 7 years of comprehensive experience in product development, strategy, and management. Known for driving a staggering 660% increase in velocity in just 9 months through cross-functional leadership and agile methodologies. Expertise in user-centered design and development has led to the launch of enterprise platforms, emphasizing revenue-generating solutions with UX/UI optimization. An innovator in understanding market needs with a strong record of team collaboration, excelling in aligning business objectives with technology to create customer-centric experiences. A valuable asset to forward-thinking organizations, consistently translating dedication to user-friendly design and strategic alignment into tangible results.

Areas of Impact:

Product Strategy & Vision SaaS & Cloud Technologies  Product Life Cycle  Project Management

Cross-Functional Team Leadership  Software Development Life Cycle  Agile Methodologies

Release Planning  Design Thinking  UX/UI  Market Research  OKRs & KPIs  Stakeholder Communication

Professional Experience

ELECTRONIC ARTS | Austin, TX

Senior Product Manager

Oct 2023 - Current

Strategic Product Initiative & Client Acquisition

Orchestrated product vision and strategy for our Enterprise Platform. Discovered and deployed enterprise platform features, expertly crafting and executing a Go-To-Market strategy to optimize feature adoption and acquire enterprise customers.

Cross-Functional Leadership & Efficiency Increase

Led 10 domain-owning teams, implementing innovative strategies that resulted in a remarkable 600% increase in project velocity in 9 months, enhancing efficiency and cross-team collaboration.

Growth in User Engagement

Managed the complete product life cycle, achieving a 20% growth in Daily Active Accounts in 1 month and aligning strategy with business objectives.

UX/UI Optimization & Customer Support Impact

Partnered with Product Designers to launch a help center and support request feature, significantly reducing the customer success team's time handling questions and submitting tickets.

Successful Implementation of a Key Service

Directed the integration of Okta, crafting and executing a Go-To-Market strategy, resulting in 90% internal and 60% customer adoption in less than 1 month.

EXTEND, INC. | Austin, TX

Senior Product Manager, Enterprise

May 2022 - July 2023

Strategic Product Initiative & Client Acquisition

Orchestrated product vision and strategy for our Enterprise Platform. Discovered and deployed enterprise platform features, expertly crafting and executing a Go-To-Market strategy to optimize feature adoption and acquire enterprise customers.

Cross-Functional Leadership & Efficiency Increase

Led 10 domain-owning teams, implementing innovative strategies that resulted in a remarkable 600% increase in project velocity in 9 months, enhancing efficiency and cross-team collaboration.

Growth in User Engagement

Managed the complete product life cycle, achieving a 20% growth in Daily Active Accounts in 1 month and aligning strategy with business objectives.

UX/UI Optimization & Customer Support Impact

Partnered with Product Designers to launch a help center and support request feature, significantly reducing the customer success team's time handling questions and submitting tickets.

Successful Implementation of a Key Service

Directed the integration of Okta, crafting and executing a Go-To-Market strategy, resulting in 90% internal and 60% customer adoption in less than 1 month.

ORACLE NETSUITE | Austin, TX

Product Manager, Strategy

June 2020 - May 2022

Next-Generation Project Leadership

Played a key role as one of six Product Manager leads, orchestrating the shift to cutting-edge single-page applications using Oracle Jet, shaping the next version of NetSuite.

Product Management & Vision Execution

Managed the product vision, roadmap, and go-to-market planning for a portfolio of products, including New User Onboarding, Data Migration tools, and a Settings and Preferences Framework.

Cross-Functional Leadership & Alignment

Leveraged data-driven insights to align cross-functional teams, transform stakeholder feedback into actionable strategies, and drive alignment with core business objectives, championing a user-centric approach.

Solutions Manager, North America

(Product Manager)

May 2017 - June 2020

Strategic Product Development

Guided product vision, developing 50+ pre-configured B2B solutions, reducing implementation time by 75%, accelerating time to money.

Cross-Functional Team Leadership

Managed 8 direct reports, planning and prioritizing product backlog and release plans, ensuring timely product launches, and collaborated with the Technical Architecture team to deliver a comprehensive product roadmap based on business needs.

Agile Development & Efficiency

Reduced development time by 80% in 1 year due to developing process improvements and documentation standards, further decreasing time to money.

Consulting Technical Manager

(Senior Principle Consultant)

Jan 2015 - May 2017

Team Leadership & Project Execution

Planned and executed implementation projects for 100+ NetSuite customers over 2 years, including custom code development and testing, showcasing strong technical and leadership skills.

Customer Success & Relationship Building

Achieved repeat service requests and recognition as one of the highest utilization consultants, reflecting solid relationships, customer satisfaction, and expertise.

THE NEW OFFICE | Austin, TX

Consulting Project Lead

(Product Owner)

May 2014 - Jan 2015

Project Management & Product Implementation

Served as Project Lead, implementing the State of Texas Comptroller’s eCommerce site, handling $1M in monthly transactions, and showcasing robust project management and execution skills.

Product Launch & Team Collaboration

Boosted product launch efficiency by uniting cross-functional teams across functional, back-office, and web development, reflecting strong leadership and collaboration capabilities.

Education

Certificate in Product Management | UT McCOMBS SCHOOL OF BUSINESS

Bachelor of Business Administration, Management Information Systems | LAMAR UNIVERSITY

Credentials

Certified Scrum Product Owner

April 2024

Product Management Basics

August 2023

digital_product_management_certificate

Digital Product Management

October 2021

Memberships

Product-Led Alliance | Since 2023

Association of International Product Marketing & Management | Since 2021

My Latest Work