Fueling User Delight Through Impactful Product Innovations
Senior Product Manager
Distinguished Product Manager with 7 years of comprehensive experience in product development, strategy, and management. Known for driving a staggering 660% increase in velocity in just 9 months through cross-functional leadership and agile methodologies. Expertise in user-centered design and development has led to the launch of enterprise platforms, emphasizing revenue-generating solutions with UX/UI optimization. An innovator in understanding market needs with a strong record of team collaboration, excelling in aligning business objectives with technology to create customer-centric experiences. A valuable asset to forward-thinking organizations, consistently translating dedication to user-friendly design and strategic alignment into tangible results.
Areas of Impact:
Product Strategy & Vision ▪ SaaS & Cloud Technologies ▪ Product Life Cycle ▪ Project Management
Cross-Functional Team Leadership ▪ Software Development Life Cycle ▪ Agile Methodologies
Release Planning ▪ Design Thinking ▪ UX/UI ▪ Market Research ▪ OKRs & KPIs ▪ Stakeholder Communication
Professional Experience
ELECTRONIC ARTS | Austin, TX
Senior Product Manager
Oct 2023 - Current
Strategic Product Initiative & Client Acquisition
Orchestrated product vision and strategy for our Enterprise Platform. Discovered and deployed enterprise platform features, expertly crafting and executing a Go-To-Market strategy to optimize feature adoption and acquire enterprise customers.
Cross-Functional Leadership & Efficiency Increase
Led 10 domain-owning teams, implementing innovative strategies that resulted in a remarkable 600% increase in project velocity in 9 months, enhancing efficiency and cross-team collaboration.
Growth in User Engagement
Managed the complete product life cycle, achieving a 20% growth in Daily Active Accounts in 1 month and aligning strategy with business objectives.
UX/UI Optimization & Customer Support Impact
Partnered with Product Designers to launch a help center and support request feature, significantly reducing the customer success team's time handling questions and submitting tickets.
Successful Implementation of a Key Service
Directed the integration of Okta, crafting and executing a Go-To-Market strategy, resulting in 90% internal and 60% customer adoption in less than 1 month.
EXTEND, INC. | Austin, TX
Senior Product Manager, Enterprise
May 2022 - July 2023
Strategic Product Initiative & Client Acquisition
Orchestrated product vision and strategy for our Enterprise Platform. Discovered and deployed enterprise platform features, expertly crafting and executing a Go-To-Market strategy to optimize feature adoption and acquire enterprise customers.
Cross-Functional Leadership & Efficiency Increase
Led 10 domain-owning teams, implementing innovative strategies that resulted in a remarkable 600% increase in project velocity in 9 months, enhancing efficiency and cross-team collaboration.
Growth in User Engagement
Managed the complete product life cycle, achieving a 20% growth in Daily Active Accounts in 1 month and aligning strategy with business objectives.
UX/UI Optimization & Customer Support Impact
Partnered with Product Designers to launch a help center and support request feature, significantly reducing the customer success team's time handling questions and submitting tickets.
Successful Implementation of a Key Service
Directed the integration of Okta, crafting and executing a Go-To-Market strategy, resulting in 90% internal and 60% customer adoption in less than 1 month.
ORACLE NETSUITE | Austin, TX
Product Manager, Strategy
June 2020 - May 2022
Next-Generation Project Leadership
Played a key role as one of six Product Manager leads, orchestrating the shift to cutting-edge single-page applications using Oracle Jet, shaping the next version of NetSuite.
Product Management & Vision Execution
Managed the product vision, roadmap, and go-to-market planning for a portfolio of products, including New User Onboarding, Data Migration tools, and a Settings and Preferences Framework.
Cross-Functional Leadership & Alignment
Leveraged data-driven insights to align cross-functional teams, transform stakeholder feedback into actionable strategies, and drive alignment with core business objectives, championing a user-centric approach.
Solutions Manager, North America
(Product Manager)
May 2017 - June 2020
Strategic Product Development
Guided product vision, developing 50+ pre-configured B2B solutions, reducing implementation time by 75%, accelerating time to money.
Cross-Functional Team Leadership
Managed 8 direct reports, planning and prioritizing product backlog and release plans, ensuring timely product launches, and collaborated with the Technical Architecture team to deliver a comprehensive product roadmap based on business needs.
Agile Development & Efficiency
Reduced development time by 80% in 1 year due to developing process improvements and documentation standards, further decreasing time to money.
Consulting Technical Manager
(Senior Principle Consultant)
Jan 2015 - May 2017
Team Leadership & Project Execution
Planned and executed implementation projects for 100+ NetSuite customers over 2 years, including custom code development and testing, showcasing strong technical and leadership skills.
Customer Success & Relationship Building
Achieved repeat service requests and recognition as one of the highest utilization consultants, reflecting solid relationships, customer satisfaction, and expertise.
THE NEW OFFICE | Austin, TX
Consulting Project Lead
(Product Owner)
May 2014 - Jan 2015
Project Management & Product Implementation
Served as Project Lead, implementing the State of Texas Comptroller’s eCommerce site, handling $1M in monthly transactions, and showcasing robust project management and execution skills.
Product Launch & Team Collaboration
Boosted product launch efficiency by uniting cross-functional teams across functional, back-office, and web development, reflecting strong leadership and collaboration capabilities.
Education
Certificate in Product Management | UT McCOMBS SCHOOL OF BUSINESS
Bachelor of Business Administration, Management Information Systems | LAMAR UNIVERSITY
Credentials
Certified Scrum Product Owner
April 2024
Product Management Basics
August 2023
Digital Product Management
October 2021
Memberships
Product-Led Alliance | Since 2023
Association of International Product Marketing & Management | Since 2021